NM 438
SENIOR CAPSTONE PROJECT
instructor: curt cloninger
email: curt at lab404 dot com
office: Zeis 214. Monday 11:30-1. Tuesday 11-12:30.
location: university of north carolina at asheville
* indicates an offline media object

class-specific | regarding art | regarding process | regarding strategy



intro
syllabus
rough project calendar
attendance and grading policies

major assignments
project one (group)
project two (individual)

required text
Hot-Wiring Your Creative Process* (Cloninger)

optional text
Digital Art (Second Edition)* (Paul)



great moments in 20th Century art: duchamp : cage : rauschenberg : warhol
Links to Digital Art Websites and Online Art Projects (compiler: paul)
all art21 artist documentaries
core art21 artist documentaries: paul pfeiffer : krzysztof wodiczko : alfredo jaar : william kentridge : bruce nauman : james turell : cindy sherman : kara walker : andrea zittel : allan mccollum
supplemental art21 artist documentaries: mel chin : An-My Lê : ann hamilton : janine antoni : pierre huyghe : martin puryear : fred wilson : marina abramović : mark dion
body movies: relational architecture 6: documentation (lozano-hemmer)
trevor paglen interview
camille utterback interview
seeing yourself seeing : beauty (eliasson)
design and the elastic mind

Overview of Media Art (frieling/daniels editors)
fluidities and oppositions among curators, filter feeders, and future artists (schleiner)
vademecum of digital art (gratin.org)

art process
Whitehead on adventure
Immaculate Heart College Art Department Rules (Kent)
Bergson's Spirit (Cloninger)
Manifesto for a Theory of the 'New Aesthetic' (Cloninger)

grant proposal
assignment
Creative Capital application information
"emerging artists / emergent medium" call for proposals (walker art center)
rhizome net art commissions proposals
no longer interested* (lambert)

final project
assignment
setting up the punch line (cloninger)



thoughts on process
MTIV* (curtis)
the idea (ogilvy & mather)
the proof is in the process (shaw)
music production/cognition [292K pdf file] (lefford)
how designers work (gedenryd)

various processes
AIGA: process of designing solutions
website production management techniques (adobe)
the elements of user experience: "meet the elements" [220K pdf file] (garrett)
a design process revealed (bowman)
the corporate identity process (spaeth)
systems analysis and design* (capron)
secrets of successful websites* (siegel)
a bad creative process

1. pre-design
CREATIVE BRIEF
pre-design deliverables: creative brief
creative brief questions [.rtf file] (goto)
creative brief sample [.rtf file](goto)
project planner/design request form [pre-r.f.p.] [.doc file] (zeldman)
how to write a creative brief (McNamara)
The Creative Brief: 10 Steps to a Better Project (leland)

2. design
exploratory sketching (katavolos)
mockups: fresh styles covers + spreads (segura inc.) | fresher styles covers (hit studio)

3. development
development deliverables: project release



hot-wiring your creative process* (cloninger)
surfing the creative process (cloninger)
understanding design* (dorst)
experience design* (shedroff)
oblique strategies: cards || list (eno/schmidt)
catalogue of strategies* (gerritzen et al.)
institute without boundaries (bruce mau design / george brown college)